Free WebP Media Optimization
Convert and compress images, animated GIFs, and video clips directly in your browser. Zero server uploads, zero tracking, 100% private.
Free Online Conversion & Optimization Tools
7 Dedicated ToolsJPG → AVIFJPG to AVIF ConverterConvert photos to modern AVIF for files much smaller than JPEG.PNG → AVIFPNG to AVIF ConverterPreserve transparent alpha channels while cutting PNG size by up to 85%.JPG → WebPJPG to WebP ConverterUniversal WebP photo compression for fast loading and 95+ PageSpeed.PNG → WebPPNG to WebP ConverterConvert PNG graphics to WebP while preserving crisp alpha transparency.GIF → WebPGIF & Animation ConverterTurn heavy GIF animations into lightweight WebP clips with 75% savings (2 free conversions).Video ClipFree Video OptimizerCompress MP4 and WebM video clips directly client-side with 0% uploads.Batch ProcessingBulk Image CompressorCompress dozens of photos concurrently directly in browser without file count restrictions or signup walls.
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Next-Gen WebP Standard
WebP keeps images sharp at a much smaller size, which helps Core Web Vitals and Google PageSpeed scores. In our tests, PNG photos came out up to 90% smaller.
Zero Server Uploads (100% Private)
Unlike other converters, SmallPict Free Tools run directly inside your browser memory using Web Workers & HTML5 Canvas. Your personal media never leaves your computer.
Automate with WordPress Plugin
Want automatic background image compression inside WordPress? Check out our official WordPress Plugin for seamless site-wide automation.