SmallPict vs EWWW Image Optimizer: cloud or on-server processing
EWWW Image Optimizer can compress images for free with tools on your own server, and sells cloud compression bundled with its Easy IO CDN.
In short
EWWW's free plugin is a good fit if your host allows server-side tools (PHP exec()). SmallPict does all processing in the cloud, so it works the same on any shared host, and adds a REST API and SDKs.
Feature comparison
| Capability / Feature | SmallPict | EWWW Image Optimizer |
|---|---|---|
| Where images are processed | Processed in smallPict's cloud; no server tools needed | Free: on your server (needs exec() and tools such as cwebp); paid: EWWW's cloud |
| Output formats | WebP (Free), WebP or AVIF (Starter), AVIF + WebP fallback (Pro/Business) | WebP on the free plugin; AVIF on paid plans |
| Sites | Unlimited sites on paid WordPress plans | Unlimited sites on paid plans |
| CDN | Managed CDN with optional Cloud Offload on Pro (50 GB) and Business (200 GB) | Easy IO CDN: 50 GB (Standard), 200 GB (Growth), 400 GB (Infinite) |
| API and SDKs | REST API and SDKs (Node.js, Python, Go, PHP, Rust, Ruby, Java) | WordPress plugin |
| Price | Free, then $7 / $19 / $39 per month | Free plugin; paid $8 / $16 / $32 per month ($80 / $160 / $320 yearly) |
Competitor details checked against their public pages in October 2026. Plans change — check their site for current terms.
Try SmallPict on your own images
Keep your existing cloud storage and move to fixed monthly quotas.